iTunes passed Realplayer in unique users near mid-2007. The higher
growth rate of iTunes propelled it past RealPlayer for the first time
in April of 2007. Among the four major streaming media players, only
iTunes had a positive growth rate over the past year. Among active
Internet users in the US, broadband increased to 86.8% in December 2007.
Apple’s iTunes player passed
RealPlayer in unique users in 2007 (see Figure 1). iTunes is the only
player to show a positive growth rate over the past year, growing by
26.8% from Dec. 2006 to Dec. 2007 (see Table 1). QuickTime usage fell
8.6%, RealPlayer fell 17.5%, and Windows Media Player was essentially
flat over the past year. Note that the growth trend lines show a more
accurate picture without the monthly fluctuations. Both QuickTime and
RealPlayer were essentially flat, while Windows Media Player grew
slightly. Only iTunes showed a significant positive growth rate.
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