Apple’s set-top box device for consuming digital media, expected to hit stores next week, has at least one analyst optimistic that it will be a DVD killer.
Â
Apple TV could also haul in billions of dollars in sales within a few years, according to Deutsche Bank analyst Chris Whitmore.
“It’s conceivable†that Apple’s living room entertainment box—rival to Microsoft’s Xbox—could carve out 20 to 30 percent of a $26 billion market in a few years, Mr. Whitmore said Tuesday in a report. Story